TiPJAR is an exciting new business that’s on a mission to change the world of tipping forever. Brand new to the market, it’s a peer to peer tipping platform that makes it easy for tipped workers to receive & manage tips, both directly & transparently.
We wanted to create a bold, vibrant brand that reflects the drive and ambition of team behind the product as well as the energy of the hospitality workers who will be its users. As well as helping the client with creating a name that immediately communicates the product, we crafted key brand straplines such as ‘IT’S TIME FOR CHANGE’ and ‘A BIG MOMENT FOR SMALL CHANGE’, which grab the attention and help convey the brand mission.